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Kings Dominion Turning Pink to Help Save Lives

Thursday, August 1st, 2013

DOSWELL, VA (August 1, 2013) – Kings Dominion – home of the bigger, better Planet Snoopy – will partner with the Central Virginia Affiliate of Susan G. Komen for the 3rd annual Pink Days Celebration.

Starting Monday, July 29th and continuing through Monday, September 2nd, park guests can help Kings Dominion and Susan G. Komen raise money that will assist in the effort to raise money for cancer research and to fight breast cancer. Since 2011, Kings Dominion and the Kings Dominion Cares program has donated more than $115,000 to the Central Virginia Affiliate of Susan G. Komen.

Guests can save $20 off admission with special “Pink Day” tickets available only online at www.kingsdominion.com. Plus, guests can present their special Pink Day ticket at Starlight Gifts, located at the front gate, and receive a free pink Snoopy-themed rubber ducky while supplies last. One dollar from each ticket sold will benefit the Central Virginia Affiliate of Susan G. Komen.

During Pink Days at Kings Dominion, the famous International Street will transform into a “Pink Celebration”. Guests will be encouraged to toss their Pink Snoopy into the Kings Dominion fountain on International Street in honor of a life touched by cancer. Five breast cancer survivors – including a male survivor – will have their stories featured near the Dominator, one of Kings Dominion’s 15 world-class roller coasters. Finally, the International Street flags will be replaced with pink flags.

To learn more about Kings Dominion for the Cure and how you can help Kings Dominion and Susan G. Komen beat cancer, visit www.kingsdominion.com.

Kings Dominion is owned and operated by Cedar Fair Entertainment Company, a publicly traded partnership that is listed for trading on The New York Stock Exchange under the symbol “FUN.” In addition to Kings Dominion, Cedar Fair owns and operates ten other amusement parks, four water parks, one indoor water park, and five hotels. Cedar Fair also operates the Gilroy Gardens Family Theme Park in California under a management contract.

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